Chiquita Brands International, the U.S.-based, global produce company that’s perhaps best known for bananas — as well as for its catchy logo featuring the so-called First Lady of Fruit — announced Monday that it would acquire Fyffes, its Irish rival. The two companies will become one before the end of 2014, making the new firm, ChiquitaFyffes, into the biggest producer and distributor of bananas in the world, with a collective $4.6 billion in annual revenue.
But sustainability experts worry that the new merger will bolster the banana industry’s business model of selling a single variety of banana, which allows producers to better predict ripening time and create economies of scale. And that, they say, increases the possibility that a lethal fungus called Tropical Race 4 — which has already struck bananas in Asia, Africa and the Middle East — will destroy the world’s banana supply.
(Photo: Paul J. Richards/AFP/Getty Images)
I try to warn people about the unsustainability of their bananas.
|expectation:||capitalism breeds competition which encourages companies to work hard to provide the best possible product / service to the american people!|
|reality:||capitalism breeds greed which encourages companies to make the biggest possible profit at the lowest possible costs, which results in planned obsolescence, exportation of manufacturing jobs, use of exploitative and abusive labor, flouting laws and regulations, complete disregard for human safety / needs / emotions, and an overall shitty and toxic society that forces people to either play the game or die|